Joseph Beuys
@ La Pedrera
Exhibit Identity
Work Areas
Exhibit, Commercial, Identity, Layout
Project Ask
Create a visual identity, commercial, and out-of-home ads for the Joseph Beuys exhibit at Fundació Catalunya - La Pedrera.
Class Project
Graphic Design &
Visual Communication
Visual Communication
December 2019
Joseph Beuys is a remarkable person in the history of art philosophy. A wounded Nazi soldier saved by indigenous villagers after crashing his plane, Beuys used his experience of war and suffering to create sculpture, drawings, and performance art. Our project asked us to make an identity, commercial, print posters, out-of-home ads, and a brochure for an exhibit at Fundació Catalunya - La Pedrera. I used Adobe Photoshop, InDesign, Premiere Pro and After Effects to create the posters, brochure, and commercial.
